PLAN A ENTREPRENEURIAL DEVELOPMENT PROGRAMME
Programmes
Empowering youth-owned enterprises, strengthening last-mile distribution, and achieving BBBEE-aligned ED & SD outcomes
How the Programme Works
1. Recruitment & Selection
Participants are selected from local communities, with a focus on youth demonstrating
entrepreneurial potential and commitment.
2. Training & Business Readiness Training
Entrepreneurs receive practical training covering:
Basic business management
Sales and customer engagement
Stock control and cash flow
Compliance and professionalism
3. Market Access & Trading Support
Participants are integrated into Plan A’s distribution ecosystem, gaining access to:
Starter stock and approved product ranges
Defined sales territories or customer bases
Ongoing mentorship and operational support
4. Ongoing Mentorship & Performance Management
Entrepreneurs are supported through:
Regular performance check-ins
Sales targets and incentives
Business growth guidance
Target Beneficiaries
Unemployed or underemployed
Aspiring entrepreneurs within township and peri-urban communities
Individuals seeking sustainable income opportunities
Outcomes & Impact
Youth-owned micro-businesses generating incomeIncreased participation in the formal FMCG economy
Strengthened last-mile distribution into underserved markets
Reduced reliance on grant-based interventions